Media Relations

Every brand has a story. We help you tell it … and get it heard.

At Baer Performance Marketing, we specialize in crafting compelling narratives and connecting them with the right media outlets to generate meaningful coverage. Whether you need a press release for a product launch or strategic guidance during a crisis, our media relations services are designed to build credibility, generate buzz, and keep your brand in the spotlight.

Strategic Media Relations That Deliver Results

We go beyond writing press releases. Our team works closely with your business to understand your goals and identify newsworthy opportunities that align with your brand. From there, we create a customized media outreach strategy to ensure your story reaches the right audience at the right time.

Our Media Relations Services Include:

Press Release Writing & Distribution
Crafting clear, concise, and newsworthy releases and distributing them to targeted media contacts and platforms.
Media Pitching
Building relationships with key journalists and editors to land features, interviews, and media mentions.
Crisis Communication
Helping your business respond quickly, clearly, and confidently when the unexpected happens.
Event Promotion
Driving awareness and attendance for product launches, community events, and major announcements.

Local Media Expertise, Broad Reach

As a marketing agency based in Green Bay, we’ve built strong relationships with trusted media outlets across Northeast Wisconsin, including print, broadcast, and digital platforms. We leverage those connections to help your message break through the noise and reach the audiences that matter most to your business.

Why Invest in Media Relations?

Effective media relations can:

Increase brand visibility and awareness
Build trust and credibility with your audience
Support product launches and business growth
Mitigate risk during times of crisis
Strengthen your reputation across platforms

Ready to Share Your Story?

Let Baer Performance Marketing help your business gain the media attention it deserves. Contact us today to learn more about our media relations and public relations services in Green Bay.

Our Proven Process

The Baer Tracks

At Baer Performance Marketing, we are fully dedicated to doing what’s best for you and your business. We prioritize transparency and build partnerships founded on trust and a shared commitment to achieving your business goals. Through our proven process, we tailor every strategy to meet your unique needs with a 100% client-focused approach.

Strategy Development

We will create a comprehensive plan outlining marketing tactics, timelines, and budget allocation.

Onboarding

Our teams will work together to synchronize efforts, gather necessary data and access, and collaborate on ideas and concepts.

Creative Production

We will present initial concepts for your feedback, refine and finalize creative assets, and ensure they meet the highest quality standards before moving forward.