Drip Marketing Services

Lead Nurturing Through Smart, Automated Drip Marketing Campaigns

Drip marketing is a powerful tool for nurturing leads, building customer relationships, and driving consistent conversions over time. Typically executed through automated email campaigns, drip marketing delivers a series of targeted messages to prospects based on their behaviors, preferences, or position in the sales funnel.

At Baer Performance Marketing, we create customized drip marketing strategies that keep your brand top-of-mind and move leads toward action, without overwhelming them.

What Is Drip Marketing?

Drip marketing refers to a series of scheduled communications that are “dripped” to your audience over time. These messages are often triggered by user actions (such as signing up for a newsletter or abandoning a cart), making each touchpoint timely and relevant.

While most drip campaigns are delivered via email, they can also include other channels like direct mail, SMS, or retargeting, all carefully timed to maximize engagement.

BPM’s Drip Marketing Services Include:

Campaign Strategy & Segmentation
We’ll help you define your goals, segment your audience, and map out a campaign that speaks to each stage of the buyer journey.
Email Design & Content Creation
From compelling subject lines to clear calls-to-action, we craft messages that resonate and drive results.
Automation Setup & Management
We handle the technical side, setting up your campaign in your email platform, scheduling sends, and triggering messages based on user behavior.
Performance Tracking & Optimization
We monitor open rates, click-through rates, and conversions to continually refine your campaign and improve ROI.

Why Use Drip Marketing?

Drip marketing is especially effective for:

Converting leads who aren’t ready to buy
Re-engaging inactive customers
Educating new subscribers about your products or services
Promoting limited-time offers or seasonal campaigns
Streamlining onboarding or post-purchase follow-up

Let’s Build a Smarter Sales Funnel

Drip campaigns save time, reduce manual outreach, and keep your messaging consistent and relevant. Whether you’re just starting out or looking to improve your current automation, Baer Performance Marketing has the tools and expertise to make your campaigns work harder … and smarter. Contact us today to learn more about our drip marketing services!

Our Proven Process

The Baer Tracks

At Baer Performance Marketing, we are fully dedicated to doing what’s best for you and your business. We prioritize transparency and build partnerships founded on trust and a shared commitment to achieving your business goals. Through our proven process, we tailor every strategy to meet your unique needs with a 100% client-focused approach.

Strategy Development

We will create a comprehensive plan outlining marketing tactics, timelines, and budget allocation.

Onboarding

Our teams will work together to synchronize efforts, gather necessary data and access, and collaborate on ideas and concepts.

Creative Production

We will present initial concepts for your feedback, refine and finalize creative assets, and ensure they meet the highest quality standards before moving forward.