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Category Archives: Brand Strategy

Pantone Color of the Year: Join the Marketing Movement

January 30, 2025

The 2025 Marketing Playbook: Start Strong in Q1

December 31, 2024

Building a Winning Brand Strategy 

July 25, 2024

5 Benefits of a Strong Brand Identity

February 29, 2024

Brand Consistency: Unlocking the Marketing Power of a Unified Identity

January 11, 2024

How to Build a Recognizable Brand

August 10, 2023

Rebranding: A Necessity for Businesses Large and Small 

June 1, 2023

Be Heard: Developing Your Brand Voice 

May 4, 2023

2022’s Must-Know B2B Marketing Trends

June 3, 2022

Building a Loyal Customer Base by Embracing Total Transparency

March 23, 2022
  • About BAER

    At Baer, marketing is always on the brain. We use this blog to write about our own great ideas, share our take on great ideas thought up by other people, and tell you why we think marketing is like everything.

    You know we can talk the marketing talk. Now watch us walk the marketing walk.

  • Recent Posts

    • Bier, Brats & Branding: Save the Date for Brandtoberfest
    • Choosing the Best Strategy for Each Stage of the Sales Funnel   
    • BPM Intern Spotlight: Amelia Holtz
    • We’re Hiring! Join Our Team as a 1099 Sales Rep – Promotional Products + Marketing Services
    • Merch With Meaning: How to Connect CSR to Your Brand Story
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